Industry I Lifestyle & Tech
Category I Content Writing
Hybrid is a full-service marketing partner for the education sector – backed by unrivalled insight, advanced technology, and AI-driven enrollment strategies.
During my time here, I wrote for two brands — Study International and Tech in Asia.
Study International
Study International, a 15-year-old global education platform, delivers high-quality, audience-led content to support every stage of a student’s decision-making journey. With 1.5 million monthly organic visitors and more than 822 universities featured worldwide, it’s an international student recruitment solution with unmatched reach.
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I sourced high-caliber interviewees and crafted features spotlighting international students and graduates, curating more than 50 profile pieces for Study International.(Yes, that includes the one time I interviewed Max Verstappen’s former Performance Engineer)
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I volunteered to manage Study International’s LinkedIn presence, strategically reframing our content pillars to boost engagement. Within a year, the page grew by more than 1,000 followers.
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Beyond producing daily stories on international education and sponsored content, I also had the opportunity to attend key industry events, including the QS Higher Ed Summit: Asia Pacific.
A few of my written work for Study International
He left home at 25 to work in Formula One, and it paid off
Blake Hinsey left home to pursue an MSc in Motorsport Engineering at Oxford Brookes University — unaware that this journey would ultimately lead him to the pinnacle of motorsport.
Filipino engineer becomes content creator with Canadian PR in just 2 years
With just three months remaining before her post‑graduate work permit expired, engineering graduate Rachel Dancel defied the odds to secure permanent residency in Canada.
AI in education goes beyond allowing or banning ChatGPT in unis
The University of Surrey’s Institute for People-Centred AI places people at the heart of AI, augmenting human capabilities to deliver an inclusive and responsible force for good.
Tech Wire Asia and Tech HQ
Tech Wire Asia and Tech HQ, part of the TechForge Media portfolio, aim to nurture a vibrant community of professionals passionate about enterprise and technology across Asia. Leveraging my background as an education writer, I drew on my stint with Tech HQ and Tech Wire Asia to explore the intersection of technology and higher education in greater depth.
Turnitin AI detection tackling the issue of academic integrity
Tech Wire Asia sat down with James Thorley, the Regional Vice President of Asia Pacific at Turnitin, to learn more about how the provider tackles the issue of academic integrity with the rise of generative AI technology.
How is Moodle advancing the AI education debate?
Moodle is pushing the AI conversation forward — especially at this 2023’s MoodleMoot Global in Barcelona, Spain. Over 700 participants from 56 countries and more than 100 speakers from 24 countries took part in the conference.